Vancouver-based tour operator West Trek Tours is launching a new jump on jump off premium tours for backpackers.

This new Jump-on, Jump-off product offers premium tours and unique experiences with flexible options for backpackers and hostel travellers. With 10 years of operational experience and a growing list of reputable partners including Hostelling International Canada and The Cambie Hostel Group, West Trek Tours is well positioned to take the market by storm with this innovative, new product for a growing market.

West Trek is the Backpacker’s Road to the Canadian West! Flexible online booking, the convenience of multiple pick up and drop off locations, flexible travel schedules and an upscale fleet of clean, comfortable mini coaches are just a few of the features unique to West Trek’s backpacker tours. In addition to these superior amenities, travellers will benefit from West Trek Tours’ guides - seasoned locals with a passion for their home turf and exceptional knowledge of the Canadian West. And with over 50 years’ of tourism experience between the operators, you can bet that there isn’t much that they don’t know.

Jeff Leung, West Trek Tours Vice-President and past Board Chair of Hostelling International Pacific Mountain Region sees a great opportunity in this changing market. “The backpacker and hostelling market is the heart of international tourism for a growing, diverse demographic. A hostel traveller today is just as likely to be a backpacker, as a traveller in his thirties, or an active retiree looking for a shared experience through travel.”

The market is growing steadily as travellers look out of the box for unique travel experiences. A Hostelling International study shows that hostellers currently contribute up to US$1.4 billion of annual worldwide tourist revenues.

“Backpack travel enables people of different nationalities, cultures and social backgrounds to engage in a genuine travel experience. To deepen that experience, we are developing intimate tours that break away from the traditional cookie-cutter products currently available. We recognize that the expectations and needs of travellers are forever changing, and that’s why we developed a flexible and reliable jump-on, jump-off service for this market.” says Leung. “At the end of the day, West Trek Tours is about creating shared experiences, and facilitating an environment where travellers can meet others, create lasting memories and have a great time!”

www.westtrek.com